As many customers may know, we recently took part in a trade mission to the Gulfood Exhibition in Dubai. It was an exciting opportunity for us to meet new clients and other contacts, and to invite visitors to sample our products.
As with our previous visits to the Gulf States, we received invaluable help from what was formerly the Department for International Trade and is now operating as the Department for Business and Trade. When they asked us to record a short video to record our thoughts on the experience of taking part in a trade mission, we were happy to help. In it, we share some ideas of how best to prepare and how British companies can make the most of trade visits while they are out there.